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What Should You Put On Your Portfolio Website?

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Whether you’re a recent college graduate, a seasoned manager looking for a new position, or a freelancer looking to attract your first-time clients, you need to have one thing: a great portfolio website. Aside from highlighting your skills, having a personal portfolio website will help you get noticed and stand out online.

What is a portfolio website?

Your portfolio website is a digital version of the traditional resume. It shows your education, skills, and previous positions or projects you have worked on. 

However, it also indicates things that you cannot accurately share on a paper resume. It permits your clients and potential employers to view photos and images of your projects or post links to articles that you have written or published elsewhere.

You can also use it to share a brief bio of yourself along with your mission statement, links to your social media profiles, and contact information. It serves as an online base and allows you to build a personal brand and make a good first impression.

If you need help setting up a portfolio website, feel free to contact us.

Everyone should have a portfolio website

Having a personal website offers a few more advantages that outweigh a traditional resume. In today’s digital age, almost everyone will look for you online, whether they’re hiring managers, recruiters, or prospects.

You may think your presence on social media is sufficient, but the fact is that they often show a less than desirable image of you even when you think you won’t have any embarrassing moments there. And if you have nothing to show but your social media profiles, chances are you won’t get that dream job and win a new client.

Also, a website is very easy to update. Even if you submitted your resume months ago, any HR manager can see how your skills have improved and what projects you’ve been working on in the meantime.

Now that you know what a portfolio website is and why you should have one, you may be wondering what to include in it. In today’s post, we’re going to cover the most important information your portfolio site should contain and give some examples of personal resume websites in action.

You may like to check our article on the top 5 things to do on your website.

Important elements to include on your portfolio site

Take a moment to think about the main purpose of your website. A great personal website shows your personality and skills while maintaining a professional tone.

Even if it’s your personal website, you don’t have to share every detail about yourself. Remember, you want to convince potential employers or clients of what you can do. Also, show the right information that will convince them that you are a good fit for their business. Everything else should be left out.

Here are seven important elements to include on your personal resume page. 

1. Your bio

When people land on your website they want to know who you are, what you do, and if you have the skills and qualities to work for their company. Sharing your life story isn’t the main goal of your bio, it shows visitors how you can help them. Either by working one on one with them or by joining their ranks.

Most people use their About page to share a short bio. Here you can share the most important details relevant to your professional life:

  • Your education
  • Your skills and your expertise
  • Your last job or project that you worked on

You can also include a short section about what matters most to you, as well as a few hobbies to make it more attractive and to show your personality.

2. Examples of your work

If you are in the creative field such as design, writing, or photography, examples of your work are crucial to showcase your practical creative skills and how to use your knowledge and experience. It also shows potential employers your aesthetic, which helps them determine if you are a good fit for their company or project.

Authors, on the other hand, can refer to articles published on the Internet or view a collection of photos of printed articles. You can also include links to co-authored books.

Even if you work in another area, for example, marketing or sales, you can use your creativity to add examples of marketing campaigns or to give an idea of ​​how your particular skills have helped improve conversion rates.

Remember, instead of adding every portfolio item, you should reserve that space to showcase your best work.

3. Certificates

Testimonials are another important element that you need on your professional personal website. They serve as social evidence and help build your credibility. The testimonials show that you are able to collaborate with others. They also talk about those soft skills that are needed for the job.

Make sure the reviews offer something substantial and talk directly about your expertise and experience working with you, rather than having a stream of “She’s a great person” or “He’s very knowledgeable”.

You can solve this problem by asking previous clients or employers to say a sentence or two about how your specific skills helped them and how happy they were with working with you.

4. Contact information

Contact information is important so that people can get in touch with you. You can use a contact form if you do not want to provide your email address. However, it is recommended that you include several ways through which your clients can reach you. 

Make it easy for potential employers to reach you. If you would like to be hired locally, providing your address and phone number is an excellent idea. You can also list links to your social media profiles where you have a professional presence so anyone interested in collaborating can get an idea of ​​your overall online presence.

5. Continue

While the purpose of a portfolio website is to have constantly updated information about your skills and experience, it is a good idea to add a page that contains the usual information that you would add to your paper resume. You should also provide a downloadable version of your resume in PDF format so that HR managers can quickly download it and have it available during the hiring process.

6. Personal branding

Contrary to popular belief, branding is no longer reserved for the big players. A good brand is much more than just a logo. It is a combination of your writing voice, your logo (which could be as simple as your name in a specific font), your photos, colors you use on your website, and how others perceive you.

Your brand should represent you and give visitors a sense of what you stand for. By spending a little time developing a visual representation of yourself, you will stand out more which makes you more memorable.

It is helpful to use a professional WordPress resume design to build your website. Find great personal website themes and learn how to quickly set one up.

7. An updated blog

What better way to show your expertise than by sharing your knowledge with others? This is where an updated blog comes in. It enables you to show your understanding of your industry and provide insight into your thinking process.

You can share tips and tricks about your niche, as well as case studies and opinions on the latest trends.

Example of great portfolio website in Template

Let’s look at an important portfolio website and see what makes it stand out. This will give you some great ideas on what to include on your personal website.

Contact us if you need one like this.

1. Pascal van Gemert

Pascal’s website has all the information about his skills and training, as well as some of his best work. His writing is short and to the point, offering just the right amount of information without overwhelming the reader. It’s a creative one-page website with clear contact information at the bottom. So you can easily get in contact with Pascal.

Check the website.

Start by creating your own portfolio website

A portfolio site can help you differentiate yourself among your peers and establish you as an authority in your niche. Nowadays, creating doesn’t have to be difficult and doesn’t require special skills.

In fact, thanks to WordPress and portfolio themes, you can set up your website in just a few hours. Most of these themes make it easy to launch your website and customize it to suit your brand. They also contain demo content. So all you have to do is replace the information with yours.

We recommend WordPress themes for your website as WordPress is user-friendly and you can easily add a blog to your website. There are also plenty of professional-grade HTML templates (like this one) out there if you don’t have the time to blog.

Whichever option you choose, take advantage of the tips above and use the sample pages as inspiration for what to include on a great personal website.

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